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Redesign Your Website? Check these Simple Tips


There's no secret sauce and this site redesign was more about implementing the various things I have learned in the last 5 years. These tips will help people who are planning to launch a new website or getting a fresh coat of paint for an old...
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Linking Performance Appraisals to Business Plans


Performance appraisals should never be conducted in isolation of the overall business direction. It is important to link each person's goals and objectives back to the business overall goals and...
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Cleaning Up Your Marketing Database


I’ve been talking to a lot of people these days about database hygiene. Many have asked for best practices amounting to a “get well, stay well” healthy data routine. We do have a great white paper on this subject, Is Dirty Data Sabotaging Your...
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How to rate the fully satisfactory performer


Probably the toughest call that managers have to make is how to rate the individual whose performance all year has been fully satisfactory, where there are no important deficiencies that have to be worked on, and where the person has made some...
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Publish your Content for Free


So…you have written white papers and eBooks and they are up on your website. They are probably on the resources page and get their fair share of downloads. That’s good, but with some of the free publishing sites out there you can get more...
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Marketing @ UX Week


Yesterday our UX Week keynote speaker, Don Norman, talked a bit about how marketers make good allies for UX professionals because of their experience working with business units. This relationship has led marketers to get savvy about positioning...
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